Thursday, October 10, 2019

Planning Blog for Converse Commercial

Today we are planning our commercial. Figuring out the props, costumes, schedule, locations and our backup plan for if anything goes wrong. We want our commercial to be simple. Just following a normal student, and eventually revealing they’re wearing converse. The slogan we are going for is “keep it simple,” and “made by you.” 

Props: definitely a backpack(not branded or too distracting). Maybe a binder/folder/notebook or book, to show more context of the actor being a student, but it’s not completely necessary. We want the actors to look natural.

Costumes: keeping with the “natural” and “simple” theme, we want the actors to wear their own non-branded clothing, enough to give them personality but not enough for them to distract. In the event we cannot use the clothing worn, a jacket will be used to cover it up.

Schedule: today we are planning and we might draft the storyboard. Next class we will complete the storyboard with definite shots. Then the next we will film. Having planned so thoroughly, filming shouldn’t be a problem and won’t take more than 30 minutes to accomplish. We don’t quite know what editing program we are using so we aren’t sure if it will be difficult, but we will make sure to have plenty of shots to choose from.

Location list: for what we have in mind, all we need is a hallway, stairs and a somewhat open place. It could be the balcony hallway of building 5, the media center stairs and the patio in front of it; It could by the second floor of building 21, the stairs and the walkway next to it; Or it could even be the second floor hallway of building 17, the stairs and the stone path by it. Any of these locations can be used, and there are plenty of others we have planned for if some don’t work out.

We have talked about each backup plan within each subject, and can’t wait to execute our plan!

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